Jonathan Chippindale from „Holition“ a creative agency in London has exciting insights. The “Augmented Reality Specialists” work among others on various design projects. For example on textiles which are capable of changing color depending on the mood of the wearer.
Jonathan Chippindale (Chief Executive Holition)
Keynote: “Digital Anthropology – Human to Technology” recorded at BMW Welcomes – topic: Smart Materials.
More BMW Welcomes keynotes: https://www.youtube.com/playlist?list=PLa5S6UwF22ILK9J1-_71_XPb5yptC9zY5